SEO

If you love SEO or are wanting to learn more about how to create high-quality, user-focused content that ranks, you’ve more than likely come across the term Latent Semantic Indexing (LSI).  A common claim by people in the SEO world is that Latent Semantic Indexing is being used as part of Google’s core ranking algorithm, […]

Healthcare is one of the biggest industries in the world and for obvious reasons – health is fundamental to living a long, happy and fruitful life.  SEO (search engine optimisation) is a highly sought after service for medical-based websites, as a vast majority of people take to search engines to solve their health-related symptoms, or

Link building is a contentious term in the SEO world. When most marketers and business owners think of link builders, they think of black hat SEO. The world of SEO has changed over the years, and today link building isn’t about using PBNs and hiding links at the bottom of pages; there’s much more to it

If you’ve faced the dilemma of changing domain names, removing pages, updating permalinks or you’re simply curious about what 301 and 302 redirects are, you’ve come to the right place. More than just a random sequence of numbers, they are powerful signals used to notify Google when pages have moved permanently or temporarily without entirely

We know – the word looks and sounds like gibberish, but its actually a very powerful attribute for websites that have content in multiple languages and cater to different parts of the world. Although hreflang is a simple concept to understand, there is a contrast between knowing what it is versus making it work best

Is your company voice search ready? If so, you deserve a medal – a 2019 study found that only 4% of U.S. businesses with a physical location are voice search ready. The truth is that you’re probably in the other 96%. Considering that on average 40% of adults depend on voice search every day, you’ve got a

Rankings in 90 days? That sounds amazing! That’s you thinking to yourself, that you’re in the best hands when it comes to your digital strategy.  We’ll bring it down a notch and give you the harsh reality that ‘guaranteed rankings in 90 days’ catchphrases are no more than a marketing tactic designed to mislead and

Have you just started your digital marketing journey and are looking to get your website ranked first page on Google? Well, in order to get there, you’ll need to understand organic vs paid search. We all want to be on the first page of Google. There is a running joke that the second page of